A document book of “Frame Builders”, a project made in May 2006 in conjunction with the relocation and renovation of the IAS. This project was developed to pursue two agendas: a type of local public art institutions in demand and the factors to be considered in making a right directional choice; its communicative process in which a conceptual framework of institutional identity is visualized and disseminated to the public. As a project consisting of workshop and exhibition, “Frame Builders” provided a platform not only for IAS to re-investigate their own ideas and strategies to foster a stronger identity, but for local art public to examine current institutional critique.

Contents

The Project “Frame Builders”and Re-framing the Project Past
Framing a New Mind and a New Public _ Heejin Kim

Part 1. Textual Matrix: Workshop, Lectures & Artists’Talks
DAAD Buro Berlin, daadgalerie (Berlin, Germany)
_ Friedrich Meschede
Contemporary Art Center (Vilnius, Lithuania)
_ Kestutis Kuizinas
Platform Garanti Contemporary Art Center (Istanbul, Turkey)
_ November Paynter
Eyebeam (New York, USA)
_ Perry Lowe

Part 2. Visual Identity: Exhibition
Vuk Cosic, Ljubljana, Slovenia
Skart, Belgrade, Serbia
Sulki & Min, Seoul, South Korea
M/M(Paris), Paris, France
Choi Jeong-Hwa, Seoul, South Korea